Client: UNIBEN
Brand: REEVA
Tasks: Rebranding
Reeva, a brand under Uniben, has undergone a complete transformation—and at the heart of this evolution was a full-scale rebranding. DDH Branding Consultancy led the redesign, starting with a sleek, modernized logo that better reflects the brand’s contemporary appeal while maintaining its strong heritage. This new identity set the foundation for a fresh, cohesive visual language across all touchpoints.
Beyond the logo, we reimagined Reeva’s entire packaging system. From the noodle packs to tailor-made sachets and sauce pouches, every detail was carefully considered to enhance both aesthetics and functionality. We also designed premium box packaging for three distinct flavors, ensuring a bold, unified presence on the shelf.
A key part of this rebranding was the use of meticulously planned imagery. Through curated photoshoots, we captured every meal in its most appetizing form, creating packaging that not only entices but also provides an inspiring plating guide for consumers.