Client: Oasis group

Brand: Sochniy

Tasks: Brand redesign

Sochniy – a juice brand for those who care about family and health. A market leader in Belarus for the last 8 years, Sochniy products are heading the list of the favourite national brands.

DDH Branding Consultancy received a complex task to refresh the design without losing the brand character, as well as to maintain visual separation on two lines – Sochniy Fruit and Sochniy Vitamin.

Sochniy has acquired its individuality and visual conception. The new packaging looks fresher and easy to the eye.

Client: Oasis group

Brand: Sochniy

Tasks: Brand redesign

Sochniy – a juice brand for those who care about family and health. A market leader in Belarus for the last 8 years, Sochniy products are heading the list of the favourite national brands.

DDH Branding Consultancy received a complex task to refresh the design without losing the brand character, as well as to maintain visual separation on two lines – Sochniy Fruit and Sochniy Vitamin.

Sochniy has acquired its individuality and visual conception. The new packaging looks fresher and easy to the eye.